UNICEF, BFF 2yrs deal to bolster girls’ power through football

UNICEF, BFF 2yrs deal to bolster girls’ power through football

 Staff Correspondent

 Published: 07:12 PM, 3 December 2018   Updated: 07:16 PM, 3 December 2018

Daily Bangladesh Desk

Daily Bangladesh Desk

UNICEF signed a two-year-long partnership agreement with Bangladesh Football Federation (BFF) on Monday to bolster girls' empowerment through football.

The agreement is part of UNICEF's long-term commitment to make sports available for all, especially for women and girls.

Bangladesh Football Federation President Kazi Salahuddin and UNICEF Bangladesh Representative Edouard Beigbeder signed the agreement on behalf of their respective organizations at the BFF office.

Under the agreement, the UNICEF logo will be placed in the jersey of the National Under-16 Girl's Football Team in all the national and international matches and also at the practice sessions.

In addition, UNICEF will be working closely with BFF to encourage more girls to participate in football by organizing national talent-hunt program and arranging football tournaments, covering all the 64 districts of Bangladesh on yearly basis.

Under the terms of the partnership, the BFF has appointed UNICEF as the exclusive Development Partner of Bangladesh National Girls' Football Team.

“This initiative will offer a unique opportunity to enhance UNICEF's partnerships in the world of sport by bringing into limelight the hidden talent scattered across the country with a strong potential to change lives,” said Beigbeder.

He further added that Bangladesh's female national under16-players were now “models of girl empowerment and emancipation” and had set an example for other girls in the country to follow.

He said that sport promotes equity and inclusion and plays a vital role in breaking entrenched attitudes and practices that discriminate against girls including child marriage, child trafficking and violence against children.